Frequently Asked Questions!

Real Questions. Real Answers. No Bullshit!

We know you've probably been burned before or at least heard enough agency horror stories to make you skeptical. That's fair. Here's everything you actually want to know before working with us — answered honestly, no fluff.

Still have questions? Book a free consultation!


GETTING STARTED

WORKING WITH US

MONEY AND PRICING

RESULTS AND REPORTING

  • Most of the time it comes down to a few fixable things — weak SEO, missing or inconsistent keywords, slow page speed, outdated site structure or a Google Business Profile that hasn't been set up correctly. Sometimes it's all of the above. The good news is every single one of those things is fixable and we can usually tell you exactly what's wrong within the first conversation.

    Learn about our SEO services →

  • Yes — and here's why. The customers you have right now found you somehow. Digital marketing makes sure new ones can find you too, keeps your existing customers engaged and makes sure you stay competitive as more businesses in your space get smarter about their online presence.

  • We hear this ALL the time and it's almost never the business owner's fault. Running ads without a real strategy, proper audience targeting and conversion tracking is exactly how money gets wasted. We build campaigns from the ground up with your specific goals in mind, track everything and optimize continuously so your budget is always working as hard as possible.

    See how we handle Google Ads → See how we handle Social Media Ads →

  • Book a consulting sesh. Seriously. One hour with Savannah and you'll walk away with a clear picture of exactly where you stand, what's working, what isn't and what we'd recommend. If you decide to work with us after that we'll credit the session toward your first month. If you want to take the info and run with it yourself — also totally fine. 😊

    Book a Consulting Sesh →

  • Nope. Never. Not even a little bit. 😄

    Every single service we offer is completely month to month. You stay because it's working — not because you're locked in. We believe that if we're doing our job well you won't want to leave. And if something isn't working we'd rather have an honest conversation about it than trap you in something that isn't serving your business.

  • No startup fees. Ever. We don't charge you to get started — we just get started. The only exception is our SEO packages which have a one time $1,000 setup fee to cover all the foundational work required to build your account correctly from day one. Everything else? No startup fees, no onboarding fees, no hidden costs.

  • Savannah. Always. You're not getting handed off to a junior employee you've never met or an account manager who reads notes about your business for the first time on your monthly call. You work directly with the owner — the Google Premier Partner certified strategist who has been doing this for six years across hundreds of businesses. That's just how we do things. 🌱

  • Savannah is a Google Premier Partner certified digital marketing strategist with six years of agency experience. Google Premier Partner status is only awarded to the top 3% of Google Partners in the country and requires meeting strict performance standards, certifications and ad spend thresholds. Beyond Google we're also certified across Meta, LinkedIn and other major platforms. We don't just talk about results — we're required to prove them.

  • Absolutely! We work with businesses all over the country. We just happen to be based in Lexington KY. Digital marketing is remote by nature so location has never been a barrier for us. 😊

  • Once you decide to move forward we send over an onboarding packet that covers everything we need to get started — account access, business details, goals and budget. From there most clients are up and running within one to two weeks depending on the service. We move quickly because we know you're ready to see results. 🌱

  • Great question — and one most agencies are weirdly secretive about. Not us. 😊

    Here's some context first. Most small businesses can expect to pay between $1,500 and $5,000 per month for basic digital marketing services from a typical agency. Small to mid-sized businesses on average spend anywhere from $2,500 to $12,000 per month when outsourcing to an agency — and that's before you factor in your actual ad spend on top of that. Running paid ad campaigns alone can cost between $1,000 to $5,000 per month depending on the platforms and your target audience.

    At Digital Savvy we're priced specifically for small businesses — not Fortune 500 companies. You won't find $5,000 retainers or mystery pricing here. Here's a quick overview of what we charge:

    ~ Google Ads and Social Media Ads: Your ad spend plus a management fee starting at $500/month based on total spend ~ SEO: Starting at $800/month plus a one time $1,000 setup fee ~ Website Design: Starting at $4,000 custom quoted at $200/hr ~ Consulting and à la carte services: $200/hr with a full quote upfront ~ Email Marketing: $200 per send ~ Branding Package: Starting at $750 ~ Local Business Listing: $100/month per location

    No startup fees. No contracts. No markups on your ad spend. Every dollar you put toward ads goes directly to the platform — our fee covers strategy, management and reporting and that's it.

    See our full pricing breakdown →

  • Great question and one we love answering. Your ad spend goes directly to the platform — Google, Meta, TikTok, wherever we're running your ads. We never touch it, never mark it up and never take a percentage of it. Our management fee is completely separate and covers strategy, campaign building, optimization, creative direction and reporting. You always know exactly where every dollar is going. Always.

  •  For Google Ads and Social Media Ads we recommend a minimum ad spend of $500/month to start seeing meaningful data and results. Below that it can be really difficult to gather enough information to optimize effectively. That said every business and every market is different — we'll give you an honest recommendation based on your specific goals and industry on your free consultation.

  • ou absolutely do not have to commit to a monthly package. We offer a full à la carte menu of one time services — account setups, audits, strategy sessions, website work and more — all at $200/hr with a full quote upfront before we start anything.

    See our full à la carte menu →

YOUR ACCOUNTS AND YOUR DATA

  • YES — with a couple of honest exceptions we want to be upfront about. 🌱

    Your ad accounts are yours. Your analytics data is yours. Your domain is yours. We set everything up under your ownership from day one so the foundational pieces of your digital presence always belong to you.

    Here's where we do have to be transparent though — some of the creative systems, campaign structures and content we build are proprietary to how Digital Savvy operates. Landing pages built through Savvy Software and certain campaign assets we've developed are tied to our platforms and processes. Think of it a little like hiring a contractor to renovate your kitchen — the kitchen is yours but they're not leaving behind their tools and blueprints when the job is done.

    We always have this conversation openly with clients so there are never any surprises about what transfers and what doesn't.

  • We do a proper handoff of everything that belongs to you — your ad accounts, your data, your website and anything built specifically under your ownership.

    That said we do reserve the right to retain or remove proprietary campaign work, creative systems and content built on our platforms. We put a lot of time, strategy and expertise into building out these systems and we think that's a fair and honest boundary to have. We're not going to build something from the ground up and then hand over the entire playbook after just a few months together.

    We're always upfront about this from the start so you know exactly what to expect. If you ever have questions about what's yours just ask

  • Reporting and transparency are two of our biggest core values. Every client gets monthly reporting that covers exactly what's happening with their campaigns in plain English — no confusing dashboards, no vanity metrics, no hiding behind impressions when what you really care about is leads and revenue.

    We track what actually matters — calls, form fills, website traffic, conversions and cost per lead — and we explain what the numbers mean and what we're doing about them every single month.

  • Really great question and one that separates good agencies from great ones. We set up conversion tracking and call tracking from the start so we can see not just how many leads came in but where they came from, what they did on your site before converting and whether they actually turned into customers. Over time this data helps us get smarter and smarter about who we're targeting and how. 🌱

  • SEO is a long term strategy and anyone who tells you otherwise is not being straight with you. Most businesses start seeing real movement within three to six months. The work we do in month one — fixing your listings, improving page speed, building backlinks — is laying a foundation that compounds over time. We show you progress every step of the way so you're never left wondering if it's working.


    Learn more about our SEO packages →

  •  If your customers are spending time on platforms like Facebook, Instagram or TikTok — and most of them are — then yes, paid social ads can be extremely effective for your business. The key is making sure you're on the RIGHT platforms for YOUR audience, not just running ads everywhere because someone told you to. We'll tell you honestly which platforms make sense for your specific business and which ones would be a waste of your budget.

    Learn about our Social Media Advertising →

ABOUT DIGITAL SAVVY

  • Honestly a lot of things but here's what our clients tell us matters most:

    ~ You work directly with Savannah — not a rotating cast of account managers ~ No contracts, no startup fees, no markups on ad spend. Ever. ~ We explain everything in plain English — no jargon, no confusion ~ Your accounts and data are always 100% yours ~ We're priced for small businesses, not Fortune 500 companies ~ We answer our phones and respond to our texts 😄 ~ We genuinely care about your business like it's our own

    We're not the biggest agency out there and we're totally fine with that. We're the agency that shows up, does the work, tells you the truth and actually gives a damn about whether your business grows. 🌱

  • Absolutely! We build 15+ websites every single year across just about every industry you can think of. Check out our portfolio to see some of our favorites.

    See our work →

  • Both! We actually love working with brand new businesses. There's something really special about helping someone build their digital presence from the very beginning and getting it right from day one. Whether you're launching something brand new or you've been in business for years we have services that fit where you are right now.

  • Book a consulting sesh. Seriously. One hour with Savannah and you'll walk away with a clear picture of exactly where you stand, what's working, what isn't and what we'd recommend. If you decide to work with us after that we'll credit the session toward your first month. If you want to take the info and run with it yourself — also totally fine. 😊

    Book a Consulting Sesh →

STILL HAVE QUESTIONS?

We could keep going but honestly the best way to get your questions answered is just to hop on a quick call. It's free, there's no pressure and you'll walk away knowing exactly what you need.

Book a Free Consultation!

Or email Savannah@DigitalSavvyConsulting.com or call (859) 240-9717